I will be giving the Keynote talk at the 12th City Tech Research Conference 2018 on May 1st. The title of my talk is: “The Power of Descriptive, Predictive and Prescriptive Data Analytics”. I will be discussing the simplicity and power of large amounts of data in two specific areas: Search Engines and Educational Data Mining. The conference will be held in N-119. The schedule for the conference is: CTRC-12th City Tech Research Conference-PC-D.